Affectiva taps Smart Eye’s eye-tracking for new attention metric

Affectiva, a subsidiary of Smart Eye, has unveiled a new attention metric integrated into its cloud-based Emotion AI platform.

The new metric advances the field of viewer attention measurement, catering to brands, advertisers, entertainment companies, and market researchers. Powered by Smart Eye's automotive-grade eye-tracking technology, it promises unparalleled accuracy and insights by analysing gaze and head position.

Affectiva says its Emotion AI technology is...

SmartEye will monitor drivers’ vital signs to enhance road safety

Smart Eye is set to unveil its groundbreaking new Driver Monitoring System (DMS) metric at InCabin Brussels.

The feature incorporates vital signs detection into Smart Eye's DMS software, enabling fully remote monitoring of heart and respiration rates. The integration of physiological indicators aims to enhance road safety and ensure the wellbeing of drivers.

In response to the demands of automotive Original Equipment Manufacturers (OEMs), Smart Eye has developed this...