Back to IoT basics: Automating outcomes to improve customer experience

The application of IoT is booming with new use cases arising near enough daily. But, contrary to its growth, the sector risks inertia if businesses lose sight of the key objectives digitisation was founded upon – improving day-to-day experiences.

Yes, a big part of IoT is creating more efficient processes. But those efficiencies must translate into issues that resonate with customers, from the quality of the product to meeting environmental pledges and reducing wastage to truly deliver; something that...

By Jason Kay, 22 May 2018, 0 comments. Categories: Data & Analytics, Development, IoT.

Why it’s time for the Internet of Things to get strategic

(c)iStock.com/Gabor Iszo

The Internet of Things (IoT) is clearly gaining momentum – a testament to its potential to improve customer experience, drive down costs, and transform business operations. As organisations evolve from successful, one off pilots into broader IoT deployments, new thinking is required to ensure IoT truly delivers.

How, for example, does a food retailer advance the concept of using IoT to reduce refrigeration energy consumption to create a more sophisticated approach that addresses...

By Jason Kay, 27 June 2016, 0 comments. Categories: Development, IoT.