INRIX supplies real-time traffic data to six of the eight top car manufacturers, but now it’s moving from efficiency to safety with the launch of its latest solution.
The Safety Alerts product suite consists of INRIX Dangerous Slowdowns, INRIX Incidents, and INRIX Road Weather. Each of the products collects real-time data from all the newfangled connected cars hitting the roads and, in combination with other sources, utilise the information to help drivers around the world.
"INRIX has long been focused on making driving not only more efficient, but also safer. INRIX Safety Alerts is an innovative next step to proactively use massive amounts of big data to make connected vehicles and smart cities safer for everyone," said Mark Daymond, chief technology officer at INRIX. "Drivers, fleet operators and city planners now have a real-time solution for visibility into ever-changing road conditions."
Real-time data collected from one vehicle could be transmitted to others using INRIX’s services to warn them of dangerous conditions along their route. The information can also be used by agencies to improve their road networks and prevent accidents by focusing efforts in areas that have become a higher risk over time.
Iowa’s Department of Transportation (DoT) is the first agency to utilise one of INRIX’s new Safety Alerts product suite to monitor, measure and manage the state's road network.
"Drivers in Iowa, like many others around the world, are regularly confronted with traffic, and tackling congestion is a top priority for us. Secondary collisions at the queue is a problem plaguing roadways worldwide that also needs solving," explained Scott Marler, director of traffic operations at Iowa DOT. "We are using Dangerous Slowdowns and other INRIX services to keep drivers safe and congestion at a minimum."
The complete Safety Alerts suite includes:
INRIX Dangerous Slowdowns – a newly launched service in INRIX XD Traffic that helps prevent back-of-queue, rear-end collisions where rapidly forming congestion creates a situation that requires advanced driver awareness. Based on real-time data from vehicles on the road, the location-based notifications warn drivers and transportation agencies of sudden reductions in speed or stopped traffic on the roadway.
INRIX Incidents – keeps drivers and transportation planners informed about congestion, accidents, and construction on the road. Using more than 400 data sources, Incidents provides the most comprehensive and accurate global dataset of anomalous roadway conditions. According to an independent study by Frost & Sullivan, INRIX Traffic had a 100% detection rate of the recorded incidents, followed distantly by competing services.
INRIX Road Weather – the first service to use real-time and predictive atmospheric data to give drivers advance warning of dangerous weather-related road conditions tied to individual road segments. Unlike other services, Road Weather provides drivers with critical information about the roads themselves, including the type of precipitation, surface condition (including hard-to-detect black ice) and visibility. The identification of hazardous road conditions can also be utilised by transportation officials for real-time management of road networks or advanced maintenance planning.
Inrix supplies driving intelligence services for companies and agencies including Audi, BMW, Ford, Mercedes-Benz, Toyota, more than 60 U.S. Departments of Transportation, the U.K. Highways Agency, and the Denmark Road Authority.
The company has two consumer apps currently available for smartphones. INRIX Traffic is a crowdsourced navigation app which can circumvent traffic and predict conditions ahead of time, while INRIX ParkMe is only available on iOS but allows users to find and pay for parking ahead of arrival.
Are you impressed with INRIX Safety Alerts? Share your thoughts in the comments.
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